What’s Next for Choice and Loyalty in Air Travel

The experience of booking and taking flights has been changing dramatically as airlines deconstruct their products to give passengers more choices for extra fees. At the same time, the value of loyalty programs has diminished, and credit card companies are trying to fill the void.

We’ve got three short conversations packed into one loaded podcast today, all revolving around airlines — a hot topic at the recent Skift Global Forum. Jeremy Kressman, a Skift contributing writer, spoke to this episode’s guests in the Skift Take Studio backstage at the forum.

The first conversation is with Robert Albert, founder and CEO of Routehappy, about innovation in the way airlines sell flights. The second is a spirited back-and-forth with Brian Kelly, founder of The Points Guy website, and George Hobica, founder of discount airfare site Airfarewatchdog.com, about the value of loyalty.

And finally, we hear from Ben Smith, president for passenger airlines at Air Canada, who touches on those themes and more from a carrier point of view.

This is one of several conversations we’re bringing you from backstage at the Skift Global Forum. The Skift Take Studio Series is presented by Mastercard, a payments technology company that is enabling loyalty, security and data solutions for the global travel industry.

 

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