Travel Loyalty News

Read Skift’s in-depth coverage of the world of travel loyalty. Discover the latest news about airline loyalty programs, hotel loyalty programs, points strategies, and other programs that vie for repeat consumer business.

Hotels

How Hilton Got So Big

Today's podcast looks at Hilton's ascent, Maui's tourism pitch, and Breeze's new loyalty program.

How Hilton Got So Big

Airlines

Breeze Makes Big Bet on New Co-Branded Credit Card

Breeze, a low-cost carrier founded in 2021, believes it can attract a steadfast customer base to its loyalty program with the release of its co-branded credit card.

Breeze Makes Big Bet on New Co-Branded Credit Card

Daily Lodging Report

MGM Collection with Marriott Bonvoy Launches

MGM Collection with Marriott Bonvoy, the brand created by MGM Resorts International and Marriott International, is now accepting reservations for 16 hotel and resort destinations on Marriott's website and app. 

Hotels

Marriott and MGM Resorts Loyalty Tie-Up Goes Live

Marriott's strategic move not only aims to boost hotel revenue but also provides travelers with loyalty redemption opportunities for MGM Resorts entertainment.

Marriott and MGM Resorts Loyalty Tie-Up Goes Live

Hotels

Hilton Adds ‘Glamping’ Via Loyalty Licensing Deal With AutoCamp

‘Glamping’ is gaining respectability.

Hilton Adds ‘Glamping’ Via Loyalty Licensing Deal With AutoCamp

Hotels

Marriott Bonvoy Adds 200 Millionth Member as Hotel Loyalty Race Heats Up

Marriott Bonvoy signed up the 200 millionth member as the loyalty program aims to retain its title as the world's largest – Hilton Honors is hot on its tail.

Marriott Bonvoy Adds 200 Millionth Member as Hotel Loyalty Race Heats Up

Hotels

Marriott and Hilton: 12 Takeaways From Their Annual Reports

A dozen things jumped out at Skift when looking at Marriott and Hilton's annual financial filings. Points range from the performance of their loyalty programs to how they're taking market share.

Marriott and Hilton: 12 Takeaways From Their Annual Reports

Online Travel

The Expedia Makeover Under CEO Peter Kern

A lot of behind-the-scenes work has taken place at Expedia Group under CEO Peter Kern over the past four years. Were the moves successful? That will depend on CEO-in-waiting Ariane Gorin.

The Expedia Makeover Under CEO Peter Kern

Startups

Travel Startups Raised Nearly $500 Million This Week

They say that startup funding is tight right now, but these big fundraises show that some money is still flowing.

Travel Startups Raised Nearly $500 Million This Week

Hotels

Expedia CEO to Hotel Owners: Stamp Out Rogue Wholesale Rates

Hotels aren't doing enough to keep their wholesale rates off of smaller retail travel sites. That is damaging to Expedia's effort to gather the best prices online.

Expedia CEO to Hotel Owners: Stamp Out Rogue Wholesale Rates