Travel Loyalty News

Read Skift’s in-depth coverage of the world of travel loyalty. Discover the latest news about airline loyalty programs, hotel loyalty programs, points strategies, and other programs that vie for repeat consumer business.

Online Travel

Oyo Still Keen on Long-Anticipated IPO in Early 2023

While Oyo plans to go ahead with its initial public offering, the hospitality company is yet to share the current valuation it is looking at. For sure, it would be nowhere close to its original hoped-for valuation of $12 billion.

Oyo Still Keen on Long-Anticipated IPO in Early 2023

Business Travel

Hilton Uncovers a Lot More About Blended Travelers After Student Competition

Hilton gets an A-plus for piggybacking Adobe Analytics' annual student challenge, as it gains a fresh perspective on how to capture more business. It may not have counted on just how complex this particular segment can be though.

Hilton Uncovers a Lot More About Blended Travelers After Student Competition

Airlines

Delta to Invest More in the Traveler Experience at the Airport

Airlines often focus on their on-time performance. But a journey of a thousand miles often starts at an airport with a lot of friction. Kudos to Delta for attempting to smooth out some of the typical hassles.

Delta to Invest More in the Traveler Experience at the Airport

Online Travel

Tripadvisor CEO May Revamp Plus Membership Program

Tripadvisor hasn't made any decisions about Tripadvisor Plus, but the traveler membership program may reemerge in a different form.

Tripadvisor CEO May Revamp Plus Membership Program

Travel Technology

Four Seasons Won’t Let Tech Replace the Human Exchange Expected of Luxury

Luxury brand Four Seasons believes strongly that guests who are spending more money need to be pampered a little, says its chief commercial officer. But it is smart to shy away from certain types of tech because of that?

Four Seasons Won’t Let Tech Replace the Human Exchange Expected of Luxury

Airline Weekly

Brazil’s Azul Eyes Loyalty Partnership to Deepen Ties With JetBlue

Azul and JetBlue, two David Neeleman airlines, want to get closer with a potential loyalty tie up.

Brazil’s Azul Eyes Loyalty Partnership to Deepen Ties With JetBlue

Airline Weekly

Spirit Airlines Taps Loyalty Program to Back at Least $500 Million in New Debt

Loyalty programs are one of the must lucrative assets on airlines' balance sheets.

Spirit Airlines Taps Loyalty Program to Back at Least $500 Million in New Debt

Online Travel

Expedia Not Backing Away From Costly Pursuit of a More Loyal Customer

The online travel agent is playing the long game when it comes to onboarding as many long-term value customers as possible, turning them into members and eventually putting them onto its loyalty program. CEO Peter Kern is clearly a patient man.

Expedia Not Backing Away From Costly Pursuit of a More Loyal Customer

Online Travel

Capital One Travel Takes On Rival Banks With 10x Rewards for Luxury Hotels

Capital One Travel's 10x rewards for bookings in its soon-to-be-launched luxury hotel collection is a statement as banks dig deeper into travel: We are going to be a player.

Capital One Travel Takes On Rival Banks With 10x Rewards for Luxury Hotels

News Blog

Dubai’s Global Hotel Alliance Sees Upside From Asia’s Reopening

United Arab Emirates-headquartered Global Hotel Alliance has seen a strong post-pandemic travel rebound from its Asian properties, as well as a shift in travel behaviors. Its hotels in Phuket and Bangkok, Thailand, reported growth in revenue of 535 percent and 345 percent respectively for the first nine months of this year, compared to the same…